Rather than trying to make sales on Social Media use it for Traffic
Generation that builds your list. Then you build rapport with those on
your list.
As people begin to know like and trust you, the sales will follow. And
repeat sales increase. You will not be making chance, one time sales to
one in a million. You will be cultivating a loyal customer who returns
again and again to purchase your products.
Social Media
Traffic
Generation is a great way to get free web site visitors
and build credibility. This includes all the popular social media sites
like Facebook, Twitter, etc… and includes discussion forums.
But I also post at niche sites like
Tangled and
CashJuice.
Sites like this may be your perfect customer. I know it has boosted my
business.
The key is to build and nurture actual engagements. By using forums and
social media effectively, you can build credibility and establish
authority in your industry. This is not a “quick
fix”. Instead of money, you will be investing time, effort,
and knowledge in to your social media traffic generation strategy.
Here are some tips for effective social media traffic generation:
Actively engage in conversations with real value. If you have some
helpful experience, share the experience. Avoid making your comments
and posts nothing more than a sales pitch.
Keep your links in your profile or signature. Personalize affiliate
URLs so that people understand it is Your Link. (
An Example)
Makes sure those links include a capture form with a lead magnet offer.
(See my Free Report at the top of this page).
As you provide real value and helpful input, people will begin to trust
you as an expert and will begin to seek you out for advice.
Don’t
just post ads. Some forums will block your account. Many
people on social media sites will block, unfollow, or unfriend if all
you do is post ads. Make sure you offer real content that provides
value.
Like a post or article? Share it. Like it. Give props when a response
is strong and relevant. A big part of social media traffic generation
involves some give and take.
Make sure you have social media sharing plug-ins on your blog. As your
social media and forum discussions create interest, some visitors may
share your articles and posts with their friends. This increases your
exposure to their circle of influence.
Cheat Sheet on how this is Done if
you did not know.
Consistency really is a big key to success with this traffic generation
strategy. Be prepared to spend some time, provide some value, and be
patient. Over time, you will find potential prospects reaching out to
you by filling out your capture form, private messaging you,
etc… That is when you know it’s working.